Our Team

Our Team

Board of
Directors

Richard Symon

Non-Executive Chairman

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Dato’ Lawrence Teo

Managing Director / Group CEO

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Ilmars Draudins

Non-Executive Director

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Leadership
Team


Will Ong

Deputy Group CEO

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Lennon Chu

CEO – I Synergy International

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YD Leong

CEO – I Synergy Connect

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Carlson Yow

CEO – I Synergy Rewards

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Sam Kuan

Chief Financial Officer

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David Loh

Chief Information Officer

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  • Richard Symon

    Non-Executive Chairman

    Founder of Fiscus Capital, leading financial services firm specialising in ECM and DCM for growth companies. Richard previously acted as the Executive Chairman and Director for MDS Financial Group Ltd now Sequoia Financial Group (ASX: SEQ). Before joining MDS Financial, Richard was the CEO of NSX Ltd (ASX: NSX) the operator of the National Stock Exchange and the Bendigo Stock Exchange (now SIM Venture Securities Exchange).

  • Dato’ Lawrence Teo

    Managing Director

    Dato’ Lawrence Teo is the founder of iSYNERGY. His innovation in introducing the concept of affiliate marketing in Malaysia marks him as the pioneer of the Malaysian affiliate marketing industry. Dato’ has over 13 years of experience in creative and strategic planning where he specialises in the integration of affiliate marketing solution to businesses. As an innovative entrepreneur; Dato’ Lawrence has significant presence in the brick & mortar business industry and he has been featured on various national media outlets to share his expertise and views on the industry.

    Dato’ is an active member of the Malaysian Retail Chain Association (MRCA), ASEAN Retail-Chains Franchise Federation (ARFF) and has strong networks within the retail industry. Dato’ is also an adviser to a prominent Malaysian angel investment platform. For his outstanding leadership, achievements and business excellence, Dato’ Lawrence has been awarded with various prestigious awards:


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    Top Nominee for Emerging Entrepreneur Category of EY Entrepreneur of The Year™ (EOY) Malaysia Awards 2014.


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    Top 10 in Junior Chamber International (JCI) Creative Young Entrepreneur Award 2014.


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    Winner of Global Leadership Awards 2014: Master Class Entrepreneur of the Year.


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    Winner of Most Promising Entrepreneurship Award in Asia Pacific Entrepreneurship Award (APEA) 2013.


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    Winner ASEAN Outstanding Business Award (AOBA) 2013: Master Class Award – Emerging Entrepreneur of the Year.

  • Ilmars Draudins

    Non-Executive Chairman

    With a career spanning over 25 years in the service and information technology sectors, plus another 20 years of investment banking experience, Ilmars has used his expertise as a base to assist many high growth companies to develop the appropriate strategies and raise the necessary capital. He has been instrumental in increasing the growth and development of many successful organisations.

  • Will Ong

    Deputy Group CEO

    With over 8 years of hands-on experience in business operations and project development & management in various industries, Will is an all-rounder leader and goal achiever. He is experienced in developing and expanding new regional markets in South East Asia – including Philippines, Singapore, Brunei, Vietnam, and Thailand. Will is integral in leading the development of all the group’s subsidiary companies and execution of multifaceted business strategies.

  • Lennon Chu

    CEO – I Synergy International

    Lennon has years of experience in both technology start-ups and listed corporations where he was the team leader in building several companies sales and marketing teams, as well as developing and coordinating their sales channels. Lennon plays the lead role in ISI as he administrates the company’s daily operations as well as formulates business strategies to oversee their executions.

  • YD Leong

    CEO – I Synergy Connect Sdn Bhd (ISN)

    YD is a marketing professional with over 10 years of hands-on experience in business development and marketing communications. Resourceful and self-motivated, YD’s mastery is in leading and growing different business units, especially in partnership development and operations. YD is an all-rounder who constantly strives to deliver the highest quality work, ensuring the company reaches greater heights of excellence.

  • Carlson Yow

    CEO – I Synergy Rewards

    Carlson Yow has extensive experience and know-how in sales and business development with a career span of over 13 years. He was previously the Country Manager of SoftPay Mobile Sdn Bhd where he was instrumental in growing the Malaysian business and building client relationships and portfolio for the leading Southeast Asia mobile point of sales solutions company. With his exceptional aptitude in market dynamics and wide breadth of industry expertise in the financial technology and client servicing industry, Carlson will be instrumental in leading the business of ISR and growing Affiliate Junction’s retail affiliate program, MyKad Smart Shopper.

  • Sam Kuan

    Chief Financial Officer

    With previous working experience in positions such as the Senior Manager of the Audit Assurance Division in Crowe Horwath Malaysia and Associate Manager in Finance – Analytics & Central MIS team at DBS Bank Hong Kong, Sam has over 13 years of experience in the financial field. He is skilled at financial and strategic management as well as assessing the design and operating effectiveness of the Company’s significant business processes. As the Chief Financial Officer of iSYNERGY, Sam is responsible for the Company’s overall financial reporting and strategy as well as long-range business planning and management.

  • David Loh

    Chief Information Officer

    David is the person in charge in establishing the group’s technological vision and leads all aspects of the company’s technological development. He monitors new technologies and assesses their potential to become new product or services that are in in line with the company’s growth strategies. David is an IT professional with over 15 years of experience in the industry.